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September 4, 2020

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6 Beauty Brands in India stepping up their Game in 2017

The Face Palette is over the moon to be collaborating with Fathima who is a Blogger and Writer extraordinaire from Babble Queen Diaries. She has very kindly put together an article for you all which notes few Beauty Brands in India that are really stepping up their Beauty Game and coming up with fantastic products, amazing formulations and have totally been a game changer this year.

 

We’ve all been wired to look at the popular things by default – whether it is in books, movies or even in our choice of brands. When it comes to makeup, brands like Kylie Cosmetics, Huda Beauty and MAC have been ruling the scene and now Kim Kardashian West cosmetics are also here.  While these brands maybe minting out innovative products that everyone loves to get their hands on, we ought to look homeward as well for some amazing products.

 

The following brands are homegrown and have been doing an amazing job coming up with innovative and on-trend products with mesmerizing packaging to boot. Whether it is Sugar Cosmetics Lipstick in That 70s Red or my favorite Colorbar Lipstick in Fuschia Fix, there are many makeup and skincare products from Indian brands that are worth all our attention.

 

Pic Credit: https://in.sugarcosmetics.com/

 

SUGAR COSMETICS

I was so taken with the visual appeal of the Sugar Cosmetics products that I initially assumed it was an international brand that was recently introduced in India. While they only have a limited range of products, they are growing everyday and each of their new products are garnering rave reviews.

 

Try:

Pic Credit: https://in.sugarcosmetics.com/

 

Matte as hell crayon lipstick in Holly Golightly – A lovely fresh nude pink shade that is reminiscent of the character’s lipstick in the movie Breakfast at Tiffany’s.
 

Pic Credit: https://in.sugarcosmetics.com/

 

It’s a pout time! Vivid lipstick in 10 True Oxblood - The lipstick has a silky texture and is the perfect shade for those wanting to try out the currently popular vampy colors.

P.S. Personally, I think the brand deserves extra points for fun (and punny!) product and shade names as well as for the pretty packaging.


 

Pic Credit: http://www.paccosmetics.com/


PAC COSMETICS

From a range of foundation that have been called dupes of MAC Studio Fix Fluids to affordable beauty blenders and flirty lashes, PAC Cosmetics have an extensive range of makeup products that includes every possible product imaginable.  It is one of the very few brands from India that follow the international model of selling eye shadows by the pan. The best feature of the brand is of course the price point – with the quality that they provide, PAC Cosmetics still manage to keep products at a price range that is accessible to most.

 

Try:  

Pic Credit: http://www.paccosmetics.com/


Baked Highlighter in shade of your choice – Much loved by a lot of beauty bloggers, the baked highlighter delivers what it promises. A little goes a long way with this shimmery product.

 

Pic Credit: http://www.paccosmetics.com/

 

HD Liquid Foundation in your perfect shade – Referred to by many as a decent dupe for MAC Studio Fix Fluid (is there a higher praise than that?), this foundation comes in a multitude of shades to choose from.

 

Pic Credit: http://www.nykaa.com/

NYKAA

Nykaa.com which started off as a beauty shopping website has become one of the most loved makeup brands as well. With their no nonsense sturdy packaging and amazing payoff with each product, Nykaa products are loved for being a reliable purchase every time. From various nail polish ranges to varying lip products such as lip pencil, lip stick and lip crayons, customers have a long list of products to pick from. While the makeup range is more popular, the brand also has a collection of bath and body products.

 

Try:

Pic Credit: http://www.nykaa.com/

 

Painstix in Hearts and Kisses- The perfect red for any time, the lipstick is a great bet for when you want to sport the Hollywood glam look.
 

Pic Credit: http://www.nykaa.com/


Matte Nail Enamel in Black Sesame Pudding – There is something absolutely fascinating to most about a matte nail polish, especially a black one and this Nykaa product has become a crowd favorite for this reason itself.
 

Pic Credit: https://www.colorbarcosmetics.com/

COLORBAR

While the brand may go by the name of Colorbar “USA”, it is also a homegrown brand. It was one of the first brands to be introduced in Indian cosmetic shops other than the usual Lakme, L’Oreal, Revlon, Maybelline and Chambor. The best products from the brand are perhaps the kajal and the lipsticks. Just like most Indian brands, the colorbar products are on the more affordable side while still maintaining their quality.

 

Try:  

Pic Credit: https://www.amazon.in

 

Just Smoky Kajal in Just Black – An all time favorite of mine, the Just Smoky Kajal from this brand is a staple in any Desi girl’s makeup kit thanks to its great color payoff and longevity.
 

Pic Credit: https://www.amazon.in


Colorbar Velvet Matte Lipstick in Fuschia Fix – This particular range of lipstick is great for those who love matte lipsticks that goes on velvety and is non-drying. Fuschia Fix in particular is a perfect pink shade that is true to its name perfect for daily wear.